Slim Aarons


“Attractive people doing attractive things in attractive places…” Welcome to the world of Slim Aarons: where the elite are captured looking effortlessly beautiful lounging poolside, on a sailboat, on the beach or even whilst skiing on holiday. In his six decade career (he died in 2006), Aarons traveled to the most beautiful places in the world – all […]

Summer Daze


CAMP Collection | Summer Daze SS’15 Photographer: Graham Dunn, Stylist: Chloe Chippendale, Models: Abrielle Stedman, Matlide Riccardi, Sarah Simmons, Makeup: Sherri Celis Shop the NEW Collection here x  



As soon as the sun stays out for more than a few hours at a time over here, we can’t help but dream about the Best Summer Ever we’re about to have. One of our warm weather musts is definitely picnicking, aka the best way to spend a lazy day relaxing in the sun with friends! From clothing to […]

Girl Crush: Petra Collins


Petra Collins is a total CAMP girl. She’s a confident creative who’s not afraid to take up her space in the world. Her 70s influenced style (think perfectly faded Levis, plaid skirts, and crop tops) reflect the comfortable all around cool girl she is. Starting with photographing her teenage years, Petra has expanded into a vast […]

Gone Fishin’


Fly-fishing, sport fishing, ice fishing, spear fishing, you name it, we’re all about it. Not just the game but the style that goes with it, plaid, fisherman sweaters, waiters, overalls, multiple pockets, and bucket hats. Not only are all the accessories and attire necessary, it’s proven that going out in style improves your chances of […]

Cloud 9


Dutch artist, Berndnaut Smilde, is generating a storm of attention with his cloud art. Using his daily surroundings as inspiration, Smilde is fascinated by the temporal nature of construction and deconstruction. His clouds dissipate so quickly that they exist mainly for photographs. His magical wizard powers come from simple science- he carefully regulates the temperature […]